Technology has been growing at a rapid rate, in fact many businesses haven’t completely embraced what technology has to offer. The internet is the one portal that almost everyone in the world uses, this enables companies to reach their target audience, improve visibility and generate more leads.
At the same time what many companies aren’t aware of is that they can use this medium throughout their recruitment process. When hiring a new staff member you usually have their CV in front of you, you can phone past employers for a reference and you can discuss the position and past positions with the applicant.
Chances are that if an applicant hasn’t got the relevant experience, has been let go by a previous company due to non-compliance or isn’t the best communicator, they are not going to reveal this. They are going to try and come across as the staff member you are wanting.
More and more companies are turning to social media these days to determine if what their applicants say is true. In fact a majority of companies actually search the social media platforms before even contacting an applicant to discuss the position, the search is automatically carried out on receipt of the application.
Using social media with your recruitment process can assist you in determining what type of person the applicant is, what their communication skills are like and whether they have told the truth on their CV. In fact a large majority of applicants have been rejected for not telling the truth on their applicants and their social media page has very different information.
Ian Phillips, a writer offering guest blogging services, enjoys researching on online tools for businesses and has found that more companies are using social media as part of their recruitment process than ever before.